July 24, 2017

MINNEAPOLIS – July 24, 2017 – The Kids In Need Foundation (KINF) and Newell Brands are proud to partner with Atlanta Public Schools (APS) to present the third annual Back-to-School Bash on Saturday, July 29. The event will be held from 9 a.m. – 1 p.m. at the Georgia World Congress Center, Hall C (285 Andrew Young International Blvd. NW, Atlanta, Ga. 30313).

The Back-to-School Bash, held exclusively for APS students and their families, will provide interactive education resources, free immunizations and health screenings, community and after-school resources, fun activities for children, free school supplies and much more.

In its second year as sponsor of the Back-to-School Bash, Newell Brands is contributing 5,000 backpacks filled with school supplies to the “Backpack to School Challenge,” and KINF is proud to fulfill and provide all 5,000 backpacks to equip APS students for the first day of school, Tuesday, Aug. 1.

“Newell Brands is proud to team with The Kids In Need Foundation and Atlanta Public Schools for this year’s Back to School Bash,” said Kaye Morgan-Curtis, senior manager of global philanthropy at Newell Brands. “It’s an honor to help provide school supplies to APS students, and we hope to inspire other companies, organizations and individuals to join us by contributing to the Backpack to School Challenge.”

The Kids In Need Foundation ensures that every child is prepared to learn and succeed by providing free school supplies nationally to students most in need. In their 20-year history, they have distributed nearly $800 million in supplies to children who would otherwise go without.

“We want to thank Newell Brands for leading this initiative that will make a huge impact in the lives of students in Atlanta,” said Dave Smith, executive director of The Kids In Need Foundation. “When students are prepared with the school supplies they need, they perform better in the classroom, and they have the confidence they need to succeed in all aspects of life.”

Admission to the Back-to-School Bash is free for all APS students and families. APS students enrolled in Pre-Kindergarten through 12th grade must show their APS report card for entry into the event and to receive a free backpack provided by Newell Brands and KINF. Free parking is available in the yellow parking lot, located at the corner of Ivan Allen, Jr. Blvd. and Northside Drive (while spaces are available). Attendees can also take Metropolitan Atlanta Rapid Transit Authority (MARTA) to the Georgia Dome/Georgia World Congress Center/Philips Arena/CNN Rail Station. APS students, parents and/or guardians with mobility limitations who require special needs transportation to and from the Back-to-School bash may call APS’ Transportation Department at (404) 802-5514 from July 24-27 between 8 a.m. – 4:30 p.m. to schedule a pick-up time and location.

About The Kids In Need Foundation

The Kids In Need Foundation’s mission is to ensure that every child is prepared to learn and succeed in the classroom by providing free school supplies nationally to students most in need. The Kids In Need Foundation, a national 501(c)(3) charitable organization founded in 1995, has distributed nearly $800 million in school supplies, directly benefiting 5.4 million students and more than 150,000 teachers last year. For more information, visit KINF.org, and join us on Facebook, Twitter, & Instagram: @KidsInNeed.

About Newell Brands

Newell Brands (NYSE:NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer’s®, Coleman®, Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.