Through the powerful partnership between the Burger King Foundation and Kids In Need Foundation, the Crown A Classroom program has created nationwide impact for students, teachers and communities.

Now in its 3rd year—and supporting a record number of students—Crown A Classroom continues to foster connections between Burger King franchisees and local under-resourced schools.

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The Opportunity

What Burger King Foundation Wanted to Accomplish

The Burger King Foundation came to Kids In Need Foundation with a clear goal: provide essential school supplies to under-resourced students in the communities where Burger King restaurants operate.

But they wanted to do more than make a national investment. They wanted a program that could reach hundreds of markets, reflect the needs of local communities, and create meaningful opportunities for franchisees to see and participate in the impact they were making.

The opportunity was to bring those priorities together at scale—identifying the right schools, coordinating thousands of supply kits, creating a consistent Burger King experience, and maintaining a meaningful local connection along the way.

The Crown A Classroom Solution

Together, Burger King Foundation and Kids In Need Foundation powered Burger King Foundations’ Crown A Classroom program to bring those priorities together—combining national scale with local impact.

The program pairs Burger King’s reach and franchisee network with KINF’s proven model, nationwide school relationships, and large-scale logistics and fulfillment capabilities to identify schools, coordinate shipments, manage delivery, and provide support directly to communities with the greatest need. This turnkey approach enables Burger King to efficiently reach schools nationwide and ensure its support is directed where it can have the greatest impact. 

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School Selection & Mission Alignment

The work begins with a shared understanding of who Burger King wants to impact and where support can make the greatest difference.

KINF identifies and vets qualifying schools based on student need, program eligibility, geography, and Burger King’s priorities—including opportunities to connect franchisees with schools in their local communities.

Together, the teams align on which communities to prioritize, which schools to support, and how resources can create the greatest impact.

Once schools are identified, KINF manages outreach to confirm eligibility, acceptance, and delivery details—creating a clear path from Burger King’s investment to the classrooms it is intended to support.

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Brand Integration

While KINF powers the school supply component of Burger King Foundation’s Crown A Classroom program, BKF’s brand and local franchisee presence is front and center at every stage of the experience.

From school outreach through delivery, we integrate Burger King Foundation and Crown A Classroom branding while ensuring local franchisees are recognized for the support they are providing to their communities.

• Burger King Foundation and Crown A Classroom materials
• Branded packaging elements
• Recognition of the local Burger King franchisee
• Customized shipping communications
• School follow-up and feedback

The result is a consistent, connected experience that reflects BKF’s program and makes the local impact visible to schools, teachers, and franchisees.

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Logistics, Fulfillment & Shipping

Supporting thousands of classrooms requires fulfillment built for both scale and precision.

KINF coordinates inventory, packing, quality control, palletization, and delivery while maintaining consistent packaging and fulfillment standards across the program. This consistency creates a reliable experience for franchisees and schools while allowing for program-specific customization when needed.

In 2026, 100% of Crown A Classroom shipments were delivered on time, helping ensure supplies reached schools when they were expected.

Consistent at scale. Reliable from warehouse to classroom.

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Program Management & Dedicated Account Management

A national program with dozens of participating franchisees, thousands of schools, and thousands of supply kits requires coordination at every stage.

A dedicated KINF account team serves as the primary connection point between Burger King and the many teams involved in delivering Crown A Classroom. From planning and school placement to franchisee questions, special requests, challenges, and opportunities for engagement, the team stays connected throughout the life of the program.

Behind the scenes, the team coordinates school outreach, orders, fulfillment, shipping, communications, reporting, and emerging needs—working closely with Burger King to adapt as the program evolves.

One partnership. One dedicated team. One point of coordination.

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Community Connection

At its heart, Crown A Classroom is about creating a direct link between Burger King and the communities where its restaurants operate.

Whenever possible, franchisees are connected directly with the schools they support, providing opportunities to see their impact firsthand, engage with educators, participate in school visits and presentations, and capture authentic stories and photos that can bring their community support to life for employees, customers and local audiences.

These connections turn a national partnership into a visible, local expression of Burger King’s commitment to the communities it serves. 

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Storytelling

The numbers tell us how much impact Crown A Classroom is making.

The stories tell us why it matters.

Teacher testimonials, school feedback, photos, franchisee experiences, and local connections give Burger King a direct view into the classrooms and communities receiving support.

These stories also create opportunities to celebrate the franchisees who are helping make that impact possible.

Because the most powerful measure of impact isn’t just what was delivered—it’s what happened because of it.

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Impact

Crown A Classroom brings Burger King’s commitment to teachers and students to life at a national scale—with impact that reaches individual classrooms and local communities.

In 2026, Crown A Classroom is supporting more than 143,000 students across nearly 1,754 schools through more than 6,733 Supply A Teacher sets.

Behind every number is a coordinated effort to identify the right schools, deliver essential classroom supplies, and create meaningful connections between Burger King franchisees and the communities they serve.

2026 Impact

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Crown A Classroom: Impact Over Time

Since its launch, Crown A Classroom has continued to bring essential classroom resources to teachers and students across the country.

	2024	2025	2026	Lifetime
Franchisees	32	50	43	60 unique
Schools	1,390	890	1,728	3,845 unique
Supply A Teacher Sets	4,506	6,117	6,603	17,226
Students Reached	91,931	129,000	143,479	364,410

Since 2024, Crown A Classroom has supported:

364,410 students
3,845 schools
17,226 Supply A Teacher sets

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The Partnership Behind the Impact

Crown A Classroom works because Burger King Foundation and Kids In Need Foundation bring complementary strengths to a shared goal.

Burger King brings the commitment, reach, and connection to local communities.

KINF brings the mission expertise, school relationships, infrastructure, and operational capacity to turn that commitment into classroom impact.

Together, those strengths have created a program capable of delivering national scale with local connection and meaningful impact.

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Built Together. Impacting Communities.

The three-year partnership has shown what is possible when Burger King’s reach and commitment to local communities are combined with KINF’s mission expertise and national infrastructure.

Together, we’ve moved beyond providing supplies.

We’ve connected franchisees to schools.
We’ve supported teachers.
We’ve equipped classrooms.
We’ve helped students start the school year ready to learn.

National scale. Local connection. Meaningful impact.